Saturday, January 30, 2010

1st Quarter Grades Are In!


I'm a former teacher who can't help evaluating things with grades. Daisy Mae's Market has been open 3 months at Findlay Market so it seems appropriate to do a little review. Here are our 1st quarter grades:

Marketing 101 B
Teacher Comment: You're off to a good start. Hope to see you add new media to your approach in the near future.

Economics 101 A-
Teacher Comment: You seem to have solid understanding of cash flow. Concentrate on supply-chain logistics.

Local History and Culture 101 B
Teacher Comment: Don't underestimate how history and culture connect to your other subjects.

Political Science 101 C+
Teacher Comment: Continue to work hard to understand the political climate and its effect on economic conditions.

Botany 101 B
Teacher Comment: Build on your strong foundation. Don't be afraid to explore different fruits and vegetables and their uses.

Thanks to our fellow Findlay Market merchants and all of our social media friends for tutoring us during this first quarter. We've still got a long way to go before we earn "Straight A's," but I'm confident we can stay on the path to success.

Friday, January 29, 2010

Super Bowl=Super Parties


I really like Super Bowl Sunday. I like football, but I also like joining friends and family for good food and drink. Believe it or not, the day of the Super Bowl has become the second largest day of food consumption in the United States (after Thanksgiving).
The first Super Bowl was in 1967 and was a game designed to determine a champion between the old National Football League and the American Football League winners. Lamar Hunt, architect of the AFL and owner of the Kansas City Chiefs, came up with the name of the game. He chose "Super Bowl" as a take-off on his daughter's favorite toy, the "Super Ball." The first game took place in Los Angeles and featured the Chiefs against the Green Bay Packers.
As they say, the rest is history. With each year, the Super Bowl has grown to be bigger and bigger. Even though the game itself has become a celebrity mecca and ticket broker heaven, the public has latched on to the Super Bowl concept as a relief from winter doldrums and a wonderful excuse to have a party. The Super Bowl is the most watched television broadcast of most years, but the actual game almost becomes secondary to the beer, dips, chili, and wings.
So it's time to start planning your Super Bowl Sunday, February 7, 2010. This year's event, featuring the New Orleans Saints vs. the Indianapolis Colts, is sure to be a thriller. Plan your menu and get pumped up for fun. Stop by Cincinnati's Findlay Market for fresh produce, meats, Belgian waffles, gelato, and all your Super Bowl supplies. Check out our Super Guacamole Bowl display, too, at Daisy Mae's Market. We've got everything you need to get your party started!

Sunday, January 24, 2010

All Parsley is Not Created Equal


Fresh herbs are "tricky" this time of year. At Daisy Mae's Market, we like to feature specialty items when we can. However, since we are an outdoor market, we have to be careful with what we stock. Yes, we have a covered stall with heater; however, many items are delicate and we'd rather not stock an item due to cold temperatures than buy something that we eventually throw away because it's damaged by the temperature.
Parsley is a good example. There are many kinds of parsley, but the most popular kinds are curly parsley and flat-leaf parsley. Curly parsley is most common but is usually used just as a garnish. Flat-leaf parsley is most often used for cooking. It is easier to cut and is more flavorful so the best cooks always choose flat-leaf parsley.
At Daisy Mae's, we try to stock flat-leaf parsley when possible. We find that it's most popular with our weekend shoppers so we tend to have it toward the end of the week. It doesn't make sense for us to buy flat-leaf parsley on Tuesday if we don't sell much of it until Friday. In the three days that pass, the parsley tends to wilt so why would we want to offer half-fresh parsley to our weekend buyers?
Our mission is to offer fresh produce and if it's in doubt, we believe in "full disclosure." If we think you need to use it the day it's purchased, we make a point of telling you. Produce is perishable, and there's no way to get around it. If you are looking for a particular herb, just call ahead (513-602-5601) and we'll let you know what we have available. Our supply meets your demand so feel free to let us know what you'd like to see at Daisy Mae's.